Proceedings of the International AAAI Conference on Web and Social Media
Voice of the Employees Resonated in Online Bamboo Forests
While employee voice has been realized a critical element of organizational success, many employees often remain silent and withdraw useful information and ideas. In this paper,we present how employees utilize existing social media platform in a creative, collective way to anonymously share their voices—a phenomenon called the bamboo forests in Korea. We present the key characteristics of bamboo forests including self-mention and connectivity, and discuss the main topics and sentiments of such bamboo forests. Our analysis indicates that employees find such anonymous platform useful. We provide insights on the potential for utilizing the voice ofthe employees online.
Click the button and follow the links to connect to the full text. (KDI CL members only)
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.