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Issue Date Type Title
2021 Article Fostering Attitudes and Customer Satisfaction for Sustainability by Electric Car-Sharing

Lee, Jinseo, Cho, Yoon Cheong

Citation : The Journal of Industrial Distribution & Business, vol. 12, no. 5, pp. 37-46, 2021
2018 Article Investigating the Impact of Utilities on Customer Attitude, Satisfaction, Comparative Analysis of B2C Car Sharing: Korea vs. Japan

DongHae, Ko, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 5, no. 2, pp. 23-33, 2018
2017 Article Investigating Utility, Attitude, Intention to Use, Satisfaction, and Loyalty in the Sharing Economy : The Case of Accommodation

Yeonju Jung, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 4, no. 3, pp. 16-25, 2017
2019 Article Exploring Corporate Social Responsibility Dimensions that Affect Customer Satisfaction and Loyalty

Mo, Sujini, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 6, no. 2, pp. 1-11, 2019
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