Contents

Investigating Effects of Entrepreneurial Orientation and Management on Performance: Public vs. Private Sector

Moonju Kwon / Cho, Yoon Cheong

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Abstract

This study explores how corporate entrepreneurship affects organizational performance in the private and public sectors. In particular, this study investigates i) how the level of organizational performance differs based on the sectors; ii) the effects of entrepreneurial orientation and management on different performance objectives, including satisfaction with performance and public value orientation; and iii) how the effect of entrepreneur orientation and entrepreneurial management on satisfaction with performance and public value orientation differs between public sector and private sector organizations. The results of this study find that the different variables of entrepreneurial orientation and management are significant for satisfaction with performance and public value orientation. This study provides managerial and theoretical implications of organizational entrepreneurship. To enhance the organization’s performance, distinctive management strategies should be applied for both the public sector and private sector, as well as considering the type of performance objective.

Issue Date
2017-08
Publisher
SS Foundation
Keywords(Author)
Entrepreneurial Orientation; Management; Performance; Satisfaction; Public Value
URL
https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART002257139
Journal Title
Journal of Marketing Thought
Start Page
12
End Page
24
ISSN
2298-0750
Language
English
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