Contents

Korean Practitioners' Managerial Perspectives on Brand Placement.

Lee, Tae Jun / Chung, Won Jun / Sung, Yong Jun / Lee, Jong Hyuk

  • 0 WEB OF SCIENCE
  • 0 SCOPUS
  • 971 ITEM VIEW
  • 0 DOWNLOAD
Issue Date
2011
Publisher
Racom Communications
Journal Title
International Journal of Integrated Marketing Communications
Start Page
33
End Page
51
ISSN
1943-3735
Language
English
Files in This Item:
    There are no files associated with this item.

Click the button and follow the links to connect to the full text. (KDI CL members only)

qrcode

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.

상단으로 이동