Contents
Effects of mutual fund advertising disclosures on investor information processing and decision-making
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Lee, Tae Jun | - |
| dc.contributor.author | Yun, Tai Woong | - |
| dc.contributor.author | Haley, Eric | - |
| dc.date.available | 2018-12-06T04:43:56Z | - |
| dc.date.created | 2018-01-03 | - |
| dc.date.issued | 2013 | - |
| dc.identifier.issn | 0887-6045 | - |
| dc.identifier.uri | https://archives.kdischool.ac.kr/handle/11125/28658 | - |
| dc.identifier.uri | 10.1108/08876041311309234 | - |
| dc.language | English | - |
| dc.publisher | EMERALD GROUP PUBLISHING LIMITED | - |
| dc.subject | Advertising disclosure, Mutual fund advertising, Financial decision-making, Consumer welfare, Disclosure, Unit trusts, Advertising | - |
| dc.title | Effects of mutual fund advertising disclosures on investor information processing and decision-making | - |
| dc.type | Article | - |
| dc.identifier.bibliographicCitation | JOURNAL OF SERVICES MARKETING, v.27, no.2, pp.104 - 117 | - |
| dc.description.journalClass | 1 | - |
| dc.description.isOpenAccess | N | - |
| dc.identifier.wosid | 000318128200002 | - |
| dc.citation.endPage | 117 | - |
| dc.citation.number | 2 | - |
| dc.citation.startPage | 104 | - |
| dc.citation.title | JOURNAL OF SERVICES MARKETING | - |
| dc.citation.volume | 27 | - |
| dc.contributor.affiliatedAuthor | Lee, Tae Jun | - |
| dc.identifier.doi | 10.1108/08876041311309234 | - |
| dc.identifier.scopusid | 2-s2.0-84875603473 | - |
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