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Issue Date | Type | Title |
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1997 | Conference | Consumer’s Susceptibility to Reference Group Influences in the USA and Singapore: A comparison between an Individualistic and a Collectivistic Culture Conference Name : Sixth Symposium on Cross-Cultural Consumer and Business StudiesPlace : US |
1994 | Conference | Marketing Strategy for the Multinational Firms from Newly Industrialized Countries in the Global Competition Conference Name : A Blueprint of Partnership Leading to the Year 2000: 1994 Korean Business StudiesPlace : RE |
1997 | Conference | The Clustering of Asia: A Look of Lifestyle Clusters in Asian Countries Conference Name : Special Session Summary Lifestyle Research, Macro Trends and Consumer Behaviour in AsiaPlace : SI |
1998 | Conference | Life Satisfaction in Singapore: A Demographic Analysis Conference Name : ICQOLC '98: First International Conference on Quality of Life in Cities : issues and perspectivesPlace : SI |