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Issue Date Type Title
2018 Article Crossing the Chasm of Country of Origin Effects for the Newly Emerging Country

June Mi E. Kang, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 4, no. 4, pp. 1-12, 2018
2018 Article Exploring Utility, Attitude, Intention to Use, Satisfaction, and Loyalty in B2C vs. P2P Car-Sharing Economy

Lee, Sunme, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 4, no. 4, pp. 27-41, 2018
2017 Article Investigating Effects of Entrepreneurial Orientation and Management on Performance: Public vs. Private Sector

Moonju Kwon, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 4, no. 2, pp. 12-24, 2017
2020 Article Exploring Determinants of Performance Indicator and Customer Satisfaction of Accommodation Sharing

Cho, Yoon Cheong

Citation : The Journal of Asian Finance, Economics and Business, vol. 7, no. 3, pp. 201-210, 2020
2019 Article Investigating Utility, Attitude, Intention, and Satisfaction of Skill-Sharing Economy

La, Soo-Jung, Cho, Yoon Cheong

Citation : The Journal of Industrial Distribution & Business, vol. 10, no. 1, pp. 39-49, 2019
2021 Article Exploring Effects of Perceived Justice and Motivation on Satisfaction in Higher Education

BAO, Nguyen Van, Cho, Yoon Cheong

Citation : East Asian Journal of Business Economics, vol. 9, no. 3, pp. 1-13, 2021
2023 Article e-CRM 중심의 비영리기관의 공공기관 마케팅 활동에 대한 고객만족도, 인지도, 참여도 효과 분석 연구 : 대한적십자사 디지털 마케팅 활동을 중심으로

김옥희, 조윤정

Citation : 마케팅관리연구, vol. 28, no. 1, pp. 69-90, 2023
2022 Article Effects of AI-Based Personalized Adaptive Learning System in Higher Education

Cho, Yoon Cheong

Citation : 정보교육학회논문지, vol. 26, no. 4, pp. 249-263, 2022
2023 Article Investigating Factors that affect Attitude on Electric Vehicles for Global Climate Change and Environmental Policy

MUN, Hyeongdae, Cho, Yoon Cheong

Citation : Korean Journal of Artificial Intelligence, vol. 11, no. 3, pp. 7-15, 2023
2022 Article Investigating Factors of Transitioned-Online Courses on Satisfaction and Learning Effectiveness in Higher Education during the Era of the COVID-19

BAO, Nguyen Van, Cho, Yoon Cheong

Citation : East Asian Journal of Business Economics, vol. 10, no. 3, pp. 1-15, 2022
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