2018 |
Article |
Investigating the Factors that Affect Dissatisfaction/Satisfaction, Purchase Intention, and Loyalty in the Mobile Game Environment Minsang Kim, Cho, Yoon Cheong Citation : Journal of Marketing Thought, vol. 5, no. 2, pp. 51-65, 2018 |
2018 |
Article |
Exploring Utility, Attitude, Intention to Use, Satisfaction, and Loyalty in B2C vs. P2P Car-Sharing Economy Lee, Sunme, Cho, Yoon Cheong Citation : Journal of Marketing Thought, vol. 4, no. 4, pp. 27-41, 2018 |
2017 |
Article |
Investigating Utility, Attitude, Intention to Use, Satisfaction, and Loyalty in the Sharing Economy : The Case of Accommodation Yeonju Jung, Cho, Yoon Cheong Citation : Journal of Marketing Thought, vol. 4, no. 3, pp. 16-25, 2017 |
2016 |
Article |
Impact of Retirement System on Job Satisfaction and Loyalty: A Case of the Salary Peak System Kim, Yeji, Cho, Yoon Cheong Citation : International Business & Economics Research Journal, vol. 15, no. 1, pp. 27-40, 2016 |
2013 |
Article |
Exploring Relationship Among Customer Dissatisfaction, Complaints, And Loyalty In The Virtualized Environment: Roles Of Advanced Services Cho, Yoon Cheong Citation : International Business & Economics Research Journal, vol. 12, no. 11, pp. 1343-1360, 2013 |