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Issue Date Type Title
2023 Article e-CRM 중심의 비영리기관의 공공기관 마케팅 활동에 대한 고객만족도, 인지도, 참여도 효과 분석 연구 : 대한적십자사 디지털 마케팅 활동을 중심으로

김옥희, 조윤정

Citation : 마케팅관리연구, vol. 28, no. 1, pp. 69-90, 2023
2023 Article Consumer Behavior towards E-Commerce in the Post-COVID-19 Pandemic: Implications for Relationship Marketing and Environment

DANG, Hoang Linh, BAO, Nguyen Van, Cho, Yoon Cheong

Citation : Asian Journal of Business Environment, vol. 13, no. 1, pp. 9-19, 2023
2023 Article Adoption of Metaverse Platform for Experiential Marketing & Customer Relationship Management

Cho, Yoon Cheong

Citation : 디지털컨텐츠학회논문지, vol. 24, no. 7, pp. 1453-1464, 2023
2023 Article Necessity of the Slow City Management and Distributional Values by Generations

Cho, Yoon Cheong

Citation : Journal of Distribution Science, vol. 21, no. 7, pp. 21-31, 2023
2023 Article Investigating Factors that affect Attitude on Electric Vehicles for Global Climate Change and Environmental Policy

MUN, Hyeongdae, Cho, Yoon Cheong

Citation : Korean Journal of Artificial Intelligence, vol. 11, no. 3, pp. 7-15, 2023
2023 Article How to Foster Digital Payment Service for Millennials and Generation Z?

Cho, Yoon Cheong, Oh, Sanggune

Citation : (사)디지털산업정보학회 논문지, vol. 19, no. 3, pp. 45-60, 2023
2023 Article How Millennials and Generation Z Perceive Sustainable Growth of Accommodation Sharing Platform Business?

Cho, Yoon Cheong

Citation : The Journal of Industrial Distribution & Business, vol. 14, no. 2, pp. 35-44, 2023
2023 Article Exploring Socially Responsible Corporate Management & Policy Preparation for Electric Vehicle Adoption & Global Sustainability

Cho, Yoon Cheong

Citation : The Journals of Economics, Marketing & Management, vol. 11, no. 3, pp. 1-10, 2023
2023 Article Necessity of Marketing and Public Policy for Better Establishment of the Sharing Economy in a Society

Cho, Yoon Cheong

Citation : The Journal of industrial Distribution & Business, vol. 14, no. 4, pp. 11-21, 2023
2023 Article Metaverse for Marketing in the Public Sector: Implications on Citizen Relationship Management

Cho, Yoon Cheong

Citation : Korean Journal of Artificial Intelligence, vol. 11, no. 2, pp. 29-38, 2023
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