2011 |
Article |
Young adults' responses to product placement in movies and television shows : A comparative study of the United States and South Korea Lee, Tae Jun, Sung, Yong Jun, Choi, Se Jung Citation : INTERNATIONAL JOURNAL OF ADVERTISING, v.30, no.3, pp.479 - 507, 2011 |
2011 |
Article |
Cross-cultural challenges in product placement Lee, Tae Jun, Sung, Yong Jun, De Gregorio, Federico Citation : MARKETING INTELLIGENCE AND PLANNING, v.29, no.4, pp.366 - 384, 2011 |
2011 |
Article |
Understanding your retirement savings: How the recent economic recession changed advertising in retirement financial services Lee, Tae Jun, Chung, Won Jun, Paik, Christopher Citation : JOURNAL OF FINANCIAL SERVICES MARKETING, v.16, no.3/4, pp.244 - 262, 2011 |
2011 |
Article |
Korean Practitioners' Managerial Perspectives on Brand Placement. Lee, Tae Jun, Chung, Won Jun, Sung, Yong Jun, Lee, Jong Hyuk Citation : International Journal of Integrated Marketing Communications, v.3, no.1, pp.33 - 51, 2011 |
2010 |
Article |
Academic institutions electronic-recruitment efforts on academic diversity: A comparative analysis of websites of US, UK, and South Korean universities Chung, Won Jun, Lee, Tae Jun, Humphrey, Vernon F. Citation : PRism, v.7, no.2, pp.1 - 14, 2010 |
2019 |
Article |
Collaborative Accountability for Sustainable Public Health: A Korean Perspective on the Effective Use of ICT-Based Health Risk Communication Lee, Tae Jun, Hyojung Park, Lee, Junesoo Citation : Government Information Quarterly, vol. 36, no. 2, pp. 226-236, 2019 |
2019 |
Article |
Using Instagram While "In a Relationship" - The Roles of Narcissism and Self-Esteem Eunji Lee, Tae Rang Choi, Lee, Tae Jun, Yongjun Sung Citation : Journal of Individual Differences, vol. 40, no. 2, pp. 111-117, 2019 |
2020 |
Article |
Are pictures worth a thousand words? The effect of information presentation type on citizen perceptions of government websites Lee, Taejun (David), Lee-Geiller, Seulki, Lee, Byung-Kwan Citation : GOVERNMENT INFORMATION QUARTERLY, vol. 37, no. 3, 2020 |
2020 |
Article |
Readability of Korean-Language advertising disclosures moderates knowledge effects Lee, Taejun (David), Huhmann, Bruce A., Yun, TaiWoong Citation : INTERNATIONAL JOURNAL OF BANK MARKETING, vol. 38, no. 7, pp. 1421-1440, 2020 |
2018 |
Article |
정부소통역량강화를위한공무원성과관리제도의선행요인 및 효과에 관한 연구 이태준 Citation : 언론과학연구, vol. 18, no. 2, pp. 185-221, 2018 |