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| Issue Date | Type | Title |
|---|---|---|
| 2003 | Article | An Exploratory Investigation into Impulse Buying Behavior in a Transitional Economy: A Study of Urban Consumers in Vietnam Citation : Journal of International Marketing, vol. 11, no. 2, pp. 13-35, 2003 |
| 2022 | Article | Lifestyle segmentation of older Koreans: a longitudinal comparison of segments and life satisfaction Citation : Asia Pacific Journal of Marketing and Logistics, vol. 34, no. 1, pp. 3-30, 2022 |
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Subject
- Aspiration 1
- CONSUMER 1
- CULTURE 1
- EXECUTIVE INSIGHTS 1
- GENDER 1
- HEALTH 1
- ISSUES 1
- Life satisfaction 1
- MATERIALISM 1
- Older Koreans 1