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Issue Date Type Title
2004 Conference Religion, Religiosity, and Values: Implications for Consumer Behavior

Kahle, Lynn R., Kau, Ah-Keng, Tambyah, Siok Kuan, Tan, Soo-Jiuan, Jung, Kwon

Conference Name : The 2005 La Londe ConferencePlace : FR
2004 Conference Measuring Status Orientations: Scale Development and Validation in the Context of a Transitional Economy

Nguyen, Thi Tuyet Mai, Jung, Kwon, Tambyah, Siok Kuan

Conference Name : 2004 ACR Asia Pacific Conference ProgramPlace : US
2004 Article Animosity towards Economic Giants: What the Little Guys Think

Ang, Swee Hoon, Jung, Kwon, Kau, Ah Keng, Leong, Siew Meng, Pornpitakpan, Chanthika, Tan, Soo Jiuan

Citation : JOURNAL OF CONSUMER MARKETING, v.21, no.3, pp.190 - 207, 2004
2004 Article Culture's Influence on Consumer Behaviors: Differences among Ethnic Groups in a Multiracial Asian Country

Jung, Kwon, Kau, Ah Keng

Citation : Advances in Consumer Research, vol. 31, pp. 366-372, 2004
2004 Working Paper Culture's Consequences on Consumer Behavior

Kau, Ah Keng, Jung, Kwon

Series : Research Paper Series #2004-001 (MKTG)
2004 Book Understanding Singaporeans: Values, Lifestyles, Aspirations and Consumption Behaviors

Kau, Ah Keong, Jung, Kwon, Tambyah, Siok Kuan, Tan, Soo Jiuan

Publisher : World Scientific
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