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Issue Date Type Title
2012 Article The Influence Of Media On Attitudinal And Behavioral Changes: Acceptance Of Culture And Products

Lita, Rahmiati, Cho, Yoon Cheong

Citation : International Business & Economics Research Journal, vol. 11, no. 12, pp. 1433-1444, 2012
2010 Article Analyzing The Effects Of Product Labels Messages On Consumers’ Attitudes And Intentions

Mihaela-Roxana, Ifrim, Cho, Yoon Cheong

Citation : Journal of Business & Economics Research, vol. 8, no. 11, pp. 125-136, 2010
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