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Issue Date Type Title
2017 Article Analyzing The Determinants Of Attitude, Behavior, And Satisfaction On Imported Products: Implications For The Growing Food And Beverage Industry

Alexander James McSporran, Cho, Yoon Cheong

Citation : Journal of Service Science, v.10, no.1, pp.13 - 30, 2017
2021 Article Fostering Attitudes and Customer Satisfaction for Sustainability by Electric Car-Sharing

Lee, Jinseo, Cho, Yoon Cheong

Citation : The Journal of Industrial Distribution & Business, vol. 12, no. 5, pp. 37-46, 2021
2012 Article The Influence Of Media On Attitudinal And Behavioral Changes: Acceptance Of Culture And Products

Lita, Rahmiati, Cho, Yoon Cheong

Citation : International Business & Economics Research Journal, vol. 11, no. 12, pp. 1433-1444, 2012
2017 Article Investigating Utility, Attitude, Intention to Use, Satisfaction, and Loyalty in the Sharing Economy : The Case of Accommodation

Yeonju Jung, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 4, no. 3, pp. 16-25, 2017
2018 Article Exploring Utility, Attitude, Intention to Use, Satisfaction, and Loyalty in B2C vs. P2P Car-Sharing Economy

Lee, Sunme, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 4, no. 4, pp. 27-41, 2018
2019 Article Exploring Corporate Social Responsibility Dimensions that Affect Customer Satisfaction and Loyalty

Mo, Sujini, Cho, Yoon Cheong

Citation : Journal of Marketing Thought, vol. 6, no. 2, pp. 1-11, 2019
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