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Issue Date Type Title
2004 Article Consumer Choice Behavior on the Web: The Effects of Product Attributes on Willingness to Purchase

Cho, Yoon Cheong, Ha, Joseph

Citation : Journal of Business & Economics Research, vol. 2, no. 10, pp. 75-87, 2004
2005 Article Assessing Country-of-Origin Effects: The Impact of An International Event

Cho, Yoon Cheong, Ha, Joseph

Citation : JOURNAL OF APPLIED BUSINESS RESEARCH, v.21, no.3, pp.47 - 59, 2005
2004 Article User's Attitudes Toward Movie-Related Websites and E-Satisfaction

Cho, Yoon Cheong, Ha, Joseph

Citation : Journal of Business & Economics Research, vol. 2, no. 3, pp. 13-26, 2004
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