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Issue Date Type Title
2014 Article A Comparative Study of Product Placement Regulations in Broadcasting in South Korea and the United States

이태준, 정원준

Citation : 광고학연구, v.25, no.3, pp.199 - 221, 2014
2014 Article A Content Analysis of Gender Roles on Korean Financial Services Organizations’ Websites: Are They Targeted to Women?

Chung, Wonjun, Lee, Tae Jun

Citation : 한국광고홍보학보, vol. 16, no. 3, pp. 122-156, 2014
2021 Article A Socio-Behavioral Approach to Understanding the Spread of Disinformation

Lee, Eun Hee, Lee, Tae Jun

Citation : Asian Communication Research, vol. 18, no. 3, pp. 168-187, 2021
2011 Article A strategic response to the financial crisis: an empirical analysis of financial services advertising before and during the financial crisis

Lee, Tae Jun, Chung, Won Jun, Talyor, Ronald E.

Citation : JOURNAL OF SERVICES MARKETING, v.25, no.3, pp.150 - 164, 2011
2021 Article A validation of the modified democratic e-governance website evaluation model

Lee, Tae Jun, Lee-Geiller, Seulki, Lee, Byung-Kwan

Citation : Government Information Quarterly, vol. 38, no. 4, 2021
2010 Article Academic institutions electronic-recruitment efforts on academic diversity: A comparative analysis of websites of US, UK, and South Korean universities

Chung, Won Jun, Lee, Tae Jun, Humphrey, Vernon F.

Citation : PRism, vol. 7, no. 2, pp. 1-14, 2010
2011 Article Adherence of Retirement Mutual Fund Providers to the Securities and Exchange Commission (SEC)'s Advertising Guidance: Provision and Readability of Advertising Disclosure

Lee, Tae Jun, Chung, Won Jun, Haley, Eric

Citation : JOURNAL OF CONSUMER POLICY, vol. 34, pp. 455-474, 2011
2018 Article Adoption of E-Government Applications for Public Health Risk Communication: Government Trust and Social Media Competence as Primary Drivers

Park, Hyojung, Lee, Tae Jun

Citation : Journal of Health Communication, vol. 23, no. 8, pp. 712-723, 2018
2020 Article Are pictures worth a thousand words? The effect of information presentation type on citizen perceptions of government websites

Lee, Taejun (David), Lee-Geiller, Seulki, Lee, Byung-Kwan

Citation : GOVERNMENT INFORMATION QUARTERLY, vol. 37, no. 3, 2020
2011 Article Changes in Advertising Strategies During an Economic Crisis: An Application of Taylor's Six-Segment Message Strategy Wheel

Lee, Tae Jun, Taylor, Ronald E., Chung, Won Jun

Citation : JOURNAL OF APPLIED COMMUNICATION RESEARCH, v.39, no.1, pp.75 - 91, 2011
2017 Article Clear, conspicuous, and improving: US corporate websites for critical financial literacy in retirement

Lee, T.

Citation : International Journal of Bank Marketing, vol. 35, no. 5, pp. 761-780, 2017
2019 Article Co-Creating Public Value in E-Government: A Case Study of Korean Municipal Government Websites

Lee-Geiller, Seulki, Lee, Tae Jun

Citation : International Journal of Electronic Government Research, vol. 15, no. 4, pp. 19-36, 2019
2019 Article Co-Creating Public Value in E-Government: A Case Study of Korean Municipal Government Websites

Lee, Tae Jun, Lee-Geiller, Seulki

Citation : International Journal of Electronic Government Research, vol. 15, no. 4, pp. 19-36, 2019
2019 Article Collaborative Accountability for Sustainable Public Health: A Korean Perspective on the Effective Use of ICT-Based Health Risk Communication

Lee, Tae Jun, Park, Hyojung, Lee, Junesoo

Citation : Government Information Quarterly, vol. 36, no. 2, pp. 226-236, 2019
2022 Book Chapter Communicating in an evolving and fast-paced digital age

Pilichowski, Elsa, Bellantoni, Alessandro, Alfonsi, Carlotta, Cazenave, Emilie, Matasick, Craig, Paulina Lopez Ramos, Lee, Tae Jun

Book : OECD Report on Public Communication: The Global Context and the Way ForwardPublisher : OECD
2018 Article Corporate Social Responsibility as Strategic Crisis Communication in an Economic Crisis among Financial Service Organizations

Wonjun Chung, Lee, Tae Jun

Citation : Asian Communication Research, vol. 15, no. 2, pp. 25-68, 2018
2022 Article COVID-19 상황 인식이 백신 접종 의향에 미치는 영향 - MZ세대가 갖는 정부신뢰의 조절효과를 중심으로 -

노환호, 이태준, 고명철

Citation : Crisisonomy, vol. 18, no. 1, pp. 69-86, 2022
2017 Book Chapter Crisis Communication: The Case of the 2015 Middle East Respiratory

Lee, Tae Jun

Book : Case Studies on Public Policy in Korea for Knowledge SharingPublisher : Korea Development Institute
2011 Article Cross-cultural challenges in product placement

Lee, Tae Jun, Sung, Yong Jun, De Gregorio, Federico

Citation : MARKETING INTELLIGENCE AND PLANNING, v.29, no.4, pp.366 - 384, 2011
2013 Article Current Agency-Client Perspectives on Product Placement in Korea

Lee, Tae Jun, Lee, Jonghyuk

Citation : 광고학연구, v.24, no.4, pp.121 - 142, 2013
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